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Based in Los Angeles, California, Happiest Baby, Inc. was founded in 2001 by pediatrician and child development specialist, Dr. Harvey Karp, with his wife and business partner, Nina Montée-Karp.
Dr. Karp’s celebrated books/videos, The Happiest Baby on the Block and The Happiest Toddler on the Block, have been translated into over 20 languages and have helped millions of parents around the world.
SNOO is the first of Happiest Baby’s smart products, invented by Dr. Karp in collaboration with renowned industrial designer, Yves Béhar, Dr. Deb Roy, Director, Laboratory for Social Machines, MIT Media Lab. After 5 years of development and testing with hundreds of babies, SNOO, the world’s first smart sleeper, was born. SNOO takes the principals of the 5 S’s to the next level. It reduces crying, boosts sleep, naturally sleep trains babies and is the world’s first bed to prevent accidental rolling over. That makes SNOO the safest, most effective baby bed ever made.